Sometimes, finding a good story isn’t the problem. You could be innocently sitting at your desk, sneaking in a play on Facebook Scrabble, when you get a new email. Why, it’s from the academic dean, and he just wanted to let you know about this student who is not only first chair trombone in the local symphony orchestra, but has also not allowed a goal in net all season as the lacrosse team’s goalie and has logged 250 hours of community service … [Read more...]
Three Lessons Higher Ed Web Communicators Can Learn from NPR’s Andy Carvin
April 6, 2011 by
Amid the political upheaval in the Middle East over the past several weeks, a dependable source of information has been Andy Carvin (@acarvin), NPR's senior social media strategist. But he's not reporting out of Tripoli or Cairo. Rather, he's tweeting from his Maryland home, often while his kids watch TV in the background and cats vie for attention at his feet. Carvin, whom one Metafilter thread dubbed "Curator of the Revolution," has been … [Read more...]
Meet Content
March 27, 2011 by
Everyone in higher education wants great and effective web content, but how do we make that happen? Where do we start? What are the challenges and solutions? What does it take to “get it right”? Meet Content was founded by Georgy Cohen and me, Rick Allen, to explore these questions and many others. Why? Because we love great content, just like you! Our goal is to enable higher education institutions to create and sustain web content that … [Read more...]