The following guest post was written by Laura D'Amelio, senior content developer for the Division of Students at York University, in Toronto, Canada Do you ever listen in to someone else’s conversation at lunch or while in line to grab a coffee on campus? Maybe you’ve heard the phrases “do more with less” and “wear multiple hats” often, like I do. My job hasn’t been so different – although originally hired as a writer, my content team and I … [Read more...]
Power to the People at Confab Higher Ed
November 19, 2013 by
What happens when you bring more than 350 higher ed content professionals together? Amazing things — lots of knowledge sharing, a renewed sense of purpose, and a Bill Murray sighting. Confab Higher Ed, held November 11-12 in Atlanta, Georgia, has come to pass. But those who attended the inaugural event are still chewing on all the food for thought shared by speakers and attendees alike. Check out our recaps of sessions from day one and day … [Read more...]
Content Gets Wings at HighEdWeb 2013
October 17, 2013 by
Last week, the HighEdWeb annual conference landed in Buffalo, New York — known for its friendly spirit, Niagara Falls and, of course, buffalo wings. But, as much as we loved that spicy sauce, it was the wings given to higher ed content that was most satisfying. The common theme linking our favorite sessions from the conference is the importance of looking at familiar issues from fresh perspectives. From new ways of considering how we build and … [Read more...]
Higher Ed Takeaways From Confab Minneapolis 2013
June 11, 2013 by
Last week, I attended Confab Minneapolis 2013. And it rocked. I was joined by an international community of content professionals to challenge our thinking and help advance the evolving discipline of content strategy. We also enjoyed a lot of cake. As in past years, the higher ed community was well represented. If you missed the event, don’t fret. Confab Higher Ed has yet to come (more on that later). Like many Confab-ers, I left Minneapolis … [Read more...]
Creating a Student Social Media Army at Ithaca College
April 3, 2013 by
The following guest post was written by Rob Engelsman, multimedia content specialist at Ithaca College. For me, one of the best parts of higher ed is getting to work with students. Involving them in your social media efforts to create authentic content is a huge advantage — just ask Amy Grace Wells from Texas A&M AgriLife Communication. Good authentic content can increase engagement and build community, which is why I try to create as much … [Read more...]