The Mississippi River begins in Minnesota and snakes its away down to through Louisiana bayou and into the Gulf of Mexico. While it remains to be seen if she will take a riverboat, University of Minnesota content strategist Amanda Costello will make her way to New Orleans as one of the keynotes for Confab Higher Ed this November. Costello, who works at the University of Minnesota's College of Education and Human Development, will speak about … [Read more...]
About Rick Allen and Georgy Cohen
Rick Allen has worked in higher education for over twelve years, helping to shape web communications and content strategy. As principal of ePublish Media, a web publishing consultancy in Boston, Mass., Rick works with knowledge-centric organizations to create and sustain effective web content.
Georgy Cohen is associate creative director, content strategy, at OHO Interactive, a digital agency based in the Boston area. Previously, she worked in content roles at Tufts University, Suffolk University, and her independent consultancy to higher ed, Crosstown Digital Communications.
Meghan Casey’s Tips For Time-Stretched Content Managers
June 29, 2015 by
Don’t look now, but there’s a great new content strategy guide for content professionals in higher ed. Meghan Casey, lead content strategist at Brain Traffic, authored a practical guide for getting on track with content strategy: “The Content Strategy Toolkit: Methods, Guidelines, and Templates for Getting Content Right.” As her book just hit bookstores, we asked Meghan if she’d share some of her content strategy tips for our higher ed friends … [Read more...]
Making Change at Confab Higher Ed 2014
November 20, 2014 by
Last week, a bunch of smart higher education content professionals landed in Atlanta for the second annual Confab Higher Ed cake party. Er, rather, the second annual Confab Higher Ed conference. More than just a project show-and-tell, the conference presenters used their accomplishments and experiences to touch on some of the pervasive themes that inform all of our work. These include trust, internal communication and collaboration, and how to … [Read more...]
Power to the People at Confab Higher Ed
November 19, 2013 by
What happens when you bring more than 350 higher ed content professionals together? Amazing things — lots of knowledge sharing, a renewed sense of purpose, and a Bill Murray sighting. Confab Higher Ed, held November 11-12 in Atlanta, Georgia, has come to pass. But those who attended the inaugural event are still chewing on all the food for thought shared by speakers and attendees alike. Check out our recaps of sessions from day one and day … [Read more...]
Content Gets Wings at HighEdWeb 2013
October 17, 2013 by
Last week, the HighEdWeb annual conference landed in Buffalo, New York — known for its friendly spirit, Niagara Falls and, of course, buffalo wings. But, as much as we loved that spicy sauce, it was the wings given to higher ed content that was most satisfying. The common theme linking our favorite sessions from the conference is the importance of looking at familiar issues from fresh perspectives. From new ways of considering how we build and … [Read more...]