If you follow the web marketing world, you’ve likely seen an increasing number of infographics linked around. They’ve become a very hip content type: vertical images jam-packed with iconography and statistics explaining anything from the growth of mobile to storytelling to, well, infographics. Forget viral videos -- we need a viral infographic! Closely tied to the rise of infographics is the prevalence of data visualization, as we become more … [Read more...]
Live Content on a Low Budget
May 18, 2011 by
If there's one thing common to college campuses, it's events. We all have speakers, performances, panel discussions, cultural showcases, exhibits and other happenings scheduled weekly. We also have the events you can’t predict, whether it’s an unannounced visit by a local politician, a group discussion convened in reaction to a breaking news story or a spontaneous student gathering. While there are lots of ways we can report on an event, how … [Read more...]
Higher Ed Takeaways From Confab 2011: The Content Strategy Conference
May 16, 2011 by
Last week Meet Content attended Confab: The Content Strategy Conference. We joined web content professionals from around the world to talk content and eat cake. (Seriously, our host Brain Traffic was not kidding when they said the days of content and cake were coming — the subsequent sugar highs were not just metaphorical.) To our delight, higher ed was well represented (check out our higher ed Confab Twitter list). In fact, organizers … [Read more...]
Higher Ed Content and Tasty Cookies
April 29, 2011 by
Can it be? One month ago, Rick Allen and I launched Meet Content, hoping to stir up an active dialogue about creating and sustaining effective web content in higher ed. We’ve been humbled and excited by the great feedback, comments, questions and discussions since launch (not just on our site, but also on Twitter, Facebook, and LinkedIn). So we want to celebrate. And what better way to celebrate than by... talking about web content in higher ed! … [Read more...]
Refresh Your Commencement Coverage with Compelling Content
April 20, 2011 by
It’s that time of year when flat hats and long robes are the height of fashion. That’s right, commencement is just around the corner. If you’re like me and coming up on your seventh straight commencement, it can be tempting to fall back on the conventional, tried-and-true approach. But this year, why not try something new? After all, commencement is a milestone that engages a majority of our audiences in one way or another, evoking pride, … [Read more...]